by Steven | Jun 27, 2018 | Facebook
Combining the power of Facebook advertising with the power of video marketing is a sure-fire way of getting more registrants to your webinar. First, because 36% of online consumers trust video ads according to Nielsen Wire and 46% of video viewers take some sort of...
by Steven | May 21, 2018 | Facebook
Since Facebook plans to become mainly a platform for hosting videos, in particular, live videos, it’s never been a better time to leverage Facebook Live for marketing. Facebook live is Facebook’s live-streaming video functionality. Facebook users can find live videos...
by Steven | Mar 6, 2017 | Facebook, Media Buying
When wanting to market a webinar, it can be quite tricky if you don’t already have access to a mailing list or a large, targeted and engaged social media audience. However, if you have an advertising budget, promoting your webinar using Facebook ads can be very easy...
by Steven | Dec 22, 2012 | Blog, Facebook, Facebook Ads, Media Buying, Pre Recorded Webinars, Webinars
As I was scanning the internet this morning, I came across this very interesting article about Facebook ads. More specifically, how clicks on their ads could be generated by bots. (meaning fake clicks costing advertisers big money for no results) That means that all...